Why setting goals is so important: a crash course

To state it bluntly, which I often do: You’re either growing or you’re dying. And to grow, you need to have some goals: some sense of direction or destination that specifies where you want to be. If you don’t already, I strongly suggest writing down and tracking monthly goals for yourself and your business. If you simply write down your goals it’s proven you improve your chances to attain those goals. Be specific about what you want and by when you want to accomplish it.

Some example goals you can set are:

• I will easily launch my new ecommerce website by end of this month

• I will easily go to the gym at least 3 times this month

• I will easily get 10 sales to my store by the end of this month

• I will easily double my store’s weekly traffic, from 100 visitors to 200 visitors, by the last business day of the month

Some people suggest making weekly or even daily goals, but to me those are just to-do lists. Goals need to be big and preferably even a little audacious. Writing your goals down helps k…